by | Feb 9, 2017 | Event, Racing, Sponsor

Stefan Lindberg about the Prosport background.

With a successful sports career in hockey, sailing, and motorsport I wanted these experiences to merge in a professional sports and event company. Therefore I started Prosport AB, which according to the plan has had an exciting and challenging development since it launched back in 1984.

Even before 1984, I made a career as a professional hockey player in Canada, was a member of the Swedish national karting team, competed among the elite in sailing all over the world. Consequently, there have been numerous of podiums positions and won in my career over the years.

Moreover, to put this experiences in the backbone of a company is both rare and unique. I have gathered tons of skills both as a competitor as well as being a racing team owner.

All these experiences combined with my overall interests to develop new exciting project will be significant assets to our future partners and investors. To choose Prosport as a partner means that you will get a solid ground for investments and access to a unique platform for a prosperous cooperation in our many futures project.

With race victories in BTCC, STCC, WTCC and other individual racing events, we have a unique position together with our long history of the sports that we love.

With our superior management team in place, we are very convinced that our future partners will choose to operate from our platform.


Welcome to discuss any future action events with Prosport!


Niclas Johansson & Edventor

To strengthen this platform further, Prosport has for almost two years worked close with Edventor AB and Mr. Niclas Johansson. His unique and long international experience in design, marketing strategy and sales is one of the key ingredients that will bring the Prosport package together and made the re-launch on the world stage possible. In his professional portfolio as a consultant, there are several global companies in a variety of sectors.

Niclas has been on long-term assignments on businesses like Hilton International, Four Seasons, Scandic Hotels and many IT-companies such as Semcon, Enator AB and WM-Data to mentioned a few.

Today he focuses entirely on making our re-entry on the global market and the mission to make the Prosport platform the number one choice when it comes to innovative sponsorship engagement.

Niclas is also a member of our executive team, and his services covers our needs as our Vice President of Marketing & Business Development.



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